Smriti leads the Marketing and Communications practice at BDO India. She has 13 years of experience in Integrated Marketing Communications, Brand Strategy, Advertising & Public Relations. Her expertise includes understanding the business’ strategic vision and aligning brand communications for effective market positioning.
Smriti focusses on content engineering for building & maintaining corporate visual identity and plays an important role in augmenting brand value through integrated media avenues, both nationally & internationally.
Management Development Program on BUILDING POWERFUL BRANDS, MICA – Institute of Strategic Marketing & Communications
Post Graduate Certification in Advertising Management & Public Relations, MICA – Institute of Strategic Marketing & Communications
Masters of Business Administration – Marketing & HR
Bachelor of Commerce