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  • REACT - safeguarding your business

REACT - safeguarding your business

The way in which companies respond to the initial impact of the COVID-19 crisis, minimising the catastrophic effects on its business operations, employee safety, supply chain and ongoing financial viability.

The COVID-19 crisis forced economic, societal and commercial changes, and has affected businesses at different times and in different ways. The first stage of your recovery journey was to react to the impact of the crisis. You assessed the risks to immediately minimise the impact on your business operations, undertook immediate crisis management to ensure your people were safe and healthy, capital was adequate, and customers were closely connected.

The key issues and challenges experienced in the React phase:

React phase actions: Interpret/ understand events

  • Beginning of the downturn
  • Initial risks are assessed
  • Immediate crisis management actions are required to ensure employees are safe and healthy, capital is adequate, and suppliers and customers are closely connected with the business
  • Planning is based on government policy, guidelines and support

We are here to support you in safeguarding your business - Our advisors worked with clients to safeguard their businesses and put plans in place using government policies and guidelines.

Read More: 

RETHINK_A new approach to doing business

Short-Term Financial Management_A COVID-19 Special Insight

Business Continuity And Risk Management_A COVID-19 special insight


Samir Sheth

Partner and Head

Deal Advisory Services

Email: [email protected]

Shashidhar Jayaraman

Partner and Head

Business Initiatives

Email: [email protected]

Maulik Sanghavi

Partner - Resolution Advisory

Deal Advisory Services

Email: [email protected]

Visit our RETHINK Resource Centre to access our publications

There are no simple answers or solutions to overcome the impact of this pandemic, but as your advisers we commit to strive and deliver the best solution to help you and your business succeed